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Vodafone Home Monitoring App MVP
The project's goal was to create a new home monitoring service using home Wi-Fi, making it simple for users to monitor their family members and belongings. By using the Wi-Fi already in homes, the service was cost-effective and didn't require any extra hardware to be installed.
I collaborated with Vodafone to develop a MVP prototype of the app, focusing on creating main features and outlining the design strategy, working closely with the product manager and the main UX researcher to ensure alignment and effectiveness.
Note: I can share full Figma working file for reference during the interview process.
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Imagine this scenario: With just a tap on your phone, Vodafone's groundbreaking home monitoring service empowers you to monitor your loved ones and treasured belongings with ease.
The challenge was to design a concept MVP app that effectively conveys the convenience, peace of mind, and reassurance offered by our service. We focused on visually presenting real-time notifications, motion detection alerts, and remote home activity monitoring to build trust and encourage user adoption.
Our ultimate objective was to create an intuitive app experience empowering users to confidently manage their homes and ensure their loved ones' safety.
Main tasks:
- Collaborated closely with the main researcher and product manager.
- Identified UX opportunities and validated designs through user interviews.
- Defined key features and overall UX in collaboration with the product manager.
- Delivered user-flows and high-fidelity prototypes to communicate the brand vision.
- Iteratively evaluated and improved user interface based on user interviews feedback.
- Prepared and facilitated the hand-off of the design project to developers.
Discover and Define
UX Design for an Advanced Wi-Fi-based Solution
Our research revealed that our target audience desires a tech solution prioritising safety and privacy without extra gadgets like security cameras.
Our goal was to design a concept utilising existing home Wi-Fi devices, eliminating the need for additional equipment.
Competitive Market Analysis
Vodafone leads the way with a hassle-free home monitoring solution that removes the need for extra gadgets and costs. Vodafone user-friendly service prioritises privacy, offering simplicity, efficiency, and effortless home tracking. Enjoy peace of mind and seamless home connection with Vodafone, without unnecessary complications.
Ideate
The Design Concept Exploration
As I embarked on the design process, I focused on creating user flows to outline the journey users would take within the app. It was akin to crafting an engaging narrative, ensuring that each step felt intuitive and guided users towards their desired objectives.
User Flow Exploration
The app concept focused on two main flows: activation and main flow, which included "Away" and "Home" modes. Simplifying the activation process was key to enhancing user engagement. We aimed for a seamless setup with clear instructions, intuitive visuals, and minimal text to prevent overwhelm and ensure ease of use.
To simplify the onboarding experience, we carefully considered the sequence of tasks, ensuring that each step logically followed the previous one. By breaking down the configuration process into manageable chunks, users were able to focus on one task at a time, minimising cognitive load and preventing information overload.
Main Flow Low-Fidelity Prototypes
Using feedback and insights obtained from research, analysis, and discussions with my team, I developed a low-fidelity prototype to initiate the refinement of features for the main screen flow.
Design and prototype
Refining the Home Monitoring App Experience
I fine-tuned the rough prototypes and conducted user testing through one-on-one interviews. Collaborating with the user researcher, we invited real users to try out the prototypes. As I observed their interactions, I listened attentively and took notes, using their feedback to improve the design.
Onboarding setup flow
Following user testing with the low-fidelity prototype, important insights surfaced. Approximately 70% of users found the product's purpose and onboarding flow confusing. It became clear that users need a solid understanding of the product before proceeding with setup. In response to this feedback, there's an opportunity to enhance the user experience by providing more contextual information on the initial screen. As a result, I redesigned the initial screen to include all essential information needed for users to grasp the product's purpose.
Main screens flow
In the final main flow of the app, which unfolds after the setup process, three key settings take centre stage on the main screen. The first setting caters specifically to pet owners, offering a tailored setup flow to ensure their beloved companions are accounted for.
Another setting allows users to create virtual keys for members of their household, enabling seamless access control.
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Lastly, in "Away" mode, where users are notified of detected motion, we faced a unique challenge: creating a simple yet effective way to convey movement detection without cameras. To tackle this, we implemented a detailed wave graph on the "unidentified" screen, offering visual insights into detected motion and potential occupants. These features were influenced by user feedback from initial testing, particularly from pet owners and families with teenagers, emphasising the need to track arrivals.
In the app's design, I created an intuitive motion history feature, enabling users to easily access a comprehensive overview of past motion detections. Through a calendar interface, users can effortlessly review detailed motion events recorded around their house, gaining greater control and insight into their home's security. These screens serve as a valuable tool, providing a seamless and engaging experience for users to stay informed and make data-driven decisions about their home's safety.
Design System
Creating Consistency in the Home Monitoring App
In addition to conceptualising the monitoring app, I significantly contributed to developing a design system tailored for Vodafone's security products. This involved analysing existing elements, standardising patterns, and creating comprehensive guidelines encompassing typography, color palettes, iconography, and UI components.
